KRAFT FOOD INC - COMPANY PROFILE
In the series of companies profile for big players in bakery industry world wide .We would
Start with Kraft Foods Inc.
Kraft foods is one of the largest producers of bakery products in the world and with recent
takeover of Danones bakery business . It has become the world largest bakery product
manufacturer.Kraft Foods Inc. (Kraft Foods) is principally engaged in manufacturing and
marketing of packaged food and beverages including snacks, beverages, cheese, convenient
meals and various packaged grocery products. The company’s major brands include Kraft
cheeses, dinners and dressings; Oscar Mayer meats; Philadelphia cream cheese; Maxwell
House coffee; Nabisco cookies and crackers; Oreo brand; Jacobs coffees; Milka chocolates;
and LU biscuits. Kraft Foods operates in more than 70 countries and sells its products in over
150 countries. The company’s brands are spanned across five consumer sectors namely,
Snacks - cookies, crackers, salted snacks and chocolate confectionery; Beverages - coffee,
aseptic juice drinks and powdered beverages; Cheese - natural, process and cream cheeses;
Grocery - primarily ready-to-eat cereals, enhancers and desserts; and Convenient Meals -
frozen pizza, packaged dinners, lunch combinations and processed meats. The company is
headquartered in Northfield, Illinois, US.
Other Details are
HQ - Three lakes drive , North Field , Illionis ,60093 ,USA .
Turnover-42 USD M
CEO -Irene Rosen feld
Major cookies brand s from Krafts Nabisco are Oreo , Chips Ahoy , Newton , Nilla , Teddy
Grahams , Misc