Instead  for huge billboards  and television  advertisement  one could  go for local advt in
newspapers, Hiring small media  agency with creative campaigns.

Invite people to factory shop floor . Visitors like school childrens , college students , housewifes or
resident welfare groups .

Display  activities   for people to  associates themselves


Do some social programms for local community. own a village or own a park .



Hire some outsourced people for marketing give them short training and put them on jobs



Larger  product mix eats up own market share , hence reducing sku,s definetly helps on focusing and
creating brand value .


Distribution channels like area wholesaler  and  retailers are strategically located as to allow products
to reach them in shortest period .