Packaging plays a significant role in bakery products in increasing shelf life , preventing mechanical damage, marketing , nutrition value and displaying food safety related warning s.
We would concentrate on types of packaging used to attract consumers or through creative packaging to enhances sales and product s uniqueness from competitors .
Flexible packaging ( laminates ,wrappers )
Most used packaging material in bakery industry . Used in biscuit , cakes , wafer and cookies primary packaging . Laminates are selected on the basis of thickness and manufacturers provided with labels to be printed .
Plain cardboard Boxes
These are used by many manufactures to pack biscuit to differentiate it s product from competitors . These normal paper boxes which are slightly thicker .
After primary packing done by flexible wrappers these packets are arranged in display boxes manually and then these boxes are shrinked wrapped .Consumers can see the products through these transparent films .
Vertical Pouches or Sachet
These have also been experimented by many bakery manufacturers mainly biscuits ,snacky biscuits . Britannia s Little Heart and now Frito Lays Aliva
Tins or Metallic Boxes
These are still popular in masses as it was in earlier days . These can be found for cookies packing which very soft to handle . Hence majority of cookies are packed in Tins . Danish Cookies and Britannia s Pure Magic cookies
Pvc Trays .
Soft cookies or cakes are arranged in these trays to prevent from any damage at with ease to handle and store .Britannia Good day choco chips are packed in pvc trays
Breads are packed in these types of poly bags which are tied through twist n tie bands or stickers .Normal flow wrap packaging is done for Majority of white bread available in market .
Breads by Harvest Gold .
Shrink Wrapped and Over wrapped boxes and trays
Shrink wrapping is done on boxes to give a attractive look to consumers with additional safety to the products . Display boxes can also be shrink wrapped .